Press Release
Source: SKH Media
Steve Vai and 4DR Studios have updated the App listening closely to the global audience and their individual user experiences. Their aiming being to make the interface as easy as it possibly could be to navigate. They have also broadened the time the user can record for addressing the limitations of ten seconds. The App now available replaces V.1 and any purchaser can simply download the updated software gratis with a seamless experience when updating. All interested parties can simply preview the initial ten seconds for free and then determine if the interest is there in downloading for a minimal expense.
STEVE VAI AND 4DR STUDIOS PRESENT VERSION TWO OF APP TIED TO
VOLUMETRIC CAPTURED PERFORMANCE OF “ZEUS IN CHAINS”
To Download, Click Here:
https://apps.apple.com/us/app/zeus-in-chains/id6502822701
https://play.google.com/store/apps/details?id=com.dutchrosemedia.stevevai
FAN GENERATED CONTENT CAPTURED WILL BE COMBINED WITH VAI’S
PERFORMANCE TO DELIVER VIDEO THROUGH GLOBAL COLLABORATION
To Access Preview, Click Here: https://youtu.be/zNrO-DUDlro
View Fan Created Video Here for Reference:
https://www.instagram.com/p/DAYtjaVOft-/
This is Steve Vai’s inaugural foray in to capturing performance with a volumetric approach. The content captured of his performance of “Zeus In Chains” will be combined with fan generated imagery from across the globe to deliver a truly collaborative new video. Vai offers, “The virtual world is the third wave of the digital revolution, following the Internet and then social media. The primary intent of this undertaking is to explore new ways to experience songs, and more broadly tie an immersive fan experience in to the realm of artist performances. This is the initial first step within broad vision tied to exploring the virtual world in augmented reality via co-creating this video with the fans.” To exhibit the potential of what can be created, screen this content captured one fan: https://www.instagram.com/p/DAYtjaVOft-/.
The Zeus in Chains app harnesses the latest advancements in technology to deliver this innovative experience. By utilizing volumetric video, the app creates a hyper-realistic 3D model of Steve Vai, which can then be projected into the real world through Augmented Reality. This cutting-edge volumetric video was captured at the 4DR Studios, employing the 4D Views technology, ensuring the highest quality and most immersive experience available today. 4 DR Studio’s Natasja Paulssen shares, “At 4DR Studios, we believe that authentic visual representations of people are essential for the virtual worlds we are now creating. Volumetric video creates 3D avatars of real people, capturing genuine emotions, bringing soul to the digital realm. Using our technology to capture Steve is the ultimate proof of this. The app is the beginning of a new journey in to the virtual worlds that are coming in to existence now, and this moment signifies the true commencement of a symbiotic relationship which enriches both what music can bring, and get, from this new world. Steve is a world-renowned artist and innovator who is always in front of trends, and in this case the perfect collaborator.”
Several years ago, Vai and the Director of Muziekgebouw Eindhoven Edo Righini were engaged in a broad discussion. The two spent time together in 2022 when staging the Bridge Festival in Eindhoven, NL, where Vai performed with the Metropole Orchestra to great success. At some point in their dialogue, Vai mentioned an interest in capturing himself performing a handful of his songs utilizing holographic technology. There was no initial plan, but simply an interest in this content being captured for future posterity. As Steve Vai shares, “Edo introduced me to Natasja Paulssen, Creative Director of Dutch Rose Media and 4DR Studios, the first Volumetric Capture studio in The Netherlands, who he felt had the technology to help make any vision in my mind become a reality. So, I went to Eindhoven to shoot a test run and entered the green room with 48 cameras that captured all angles of the performance.”
He continues, “Natasja’s team developed an app that can project that image of me performing into The World through the viewer’s phone. You download the app and when you open it, it gives you the option to select a specific location. I could be anywhere. You hit the start button and I appear in a 3D format projected onto whatever location is visible through the handheld device. You can walk around the image, under, over and watch the performance from all angles. And, if of interest, even film yourself together with me.”
Version 2 of the app launches today and is available to the public at $2.99 through the Google and Apple App stores. Fans can now upload snippets longer than 10 seconds, and share them directly to Steve via social media. Once enough fan generated content is received, he’ll integrate that content in to fleshing out the rest of the video. Fans can upload to the platform of their choice and simply cite the hashtag #VaiEverywhere.
Vai offers, “This app allows the user to visually capture me performing Zeus in Chains into any environment through their phone. I put together some of these clips for the 1st 60 seconds of ‘Zeus in Chains,’ but since I love performing all around the world, I encourage folks to download this app and create some crazy content of me performing at a historical location near you, or in a hilarious situation, and upload your video to a platform of your choice to help me finish this video.”
ABOUT STEVE VAI
Steve Vai is a virtuoso guitarist, composer and producer, considered by many as one of the greatest guitarists of all time. In over 45 years in the industry, Vai has sold over 15 million records, received three Grammy Awards, and recorded with music legends like Frank Zappa, David Lee Roth, Whitesnake and many more. Vai has also toured extensively and recorded live projects with G3 (collaborating with different touring lineups including Joe Satriani, John Petrucci, Eric Johnson, Yngwie Malmsteen, and Steve Lukather) and Generation Axe, a supergroup Vai formed with Zakk Wylde, Yngwie Malmsteen, Nuno Bettencourt and Tosin Abasi. Vai is the author of Vaideology: Basic Music Theory for Guitar Players (Hal Leonard), his inaugural music theory book designed to help both beginners and veteran guitar players. In the recent past, he has travelled the globe supporting his most recent studio album, Inviolate, staging performances in 51 counties across the globe. Over the course of his 43 years touring, he continues to visit locations for the first time. His final excursion in 2023 saw Vai perform in Ho Chi Minh City (Vietnam), Kaohsiung (Taiwan), Zallak (Bahrain), Bangalore and Kolkata (India), alongside six new markets in China (Foshan, Xi’an, Chengdu, Chongqing, Nanjing and Hefei). For a complete discography and more visit www.vai.com.